Focused on technology and design, the Acid Talks by Acid Tango were born with the goal to allow the community share its expertise and passion in the fields of software, data science, blockchain, machine learning, encryption and product design. We like to host these deep-dive tech talks in venues near our offices, to reinforce their local impact in the community (followed by beers and pizzas so the conversation is refueled!) This time we're happy to have with us Rocío Martín, international speaker and Innovation Product Manager at The Valley Digital Business School, who will analyse voice technology as the new shift of IT paradigma. What to expect: people are engaging with their voice-activated speakers as if they were human, perceiving these devices as more than just an electronic toy, they're more akin to another person or a friend. In this session, we will reflect not only on the evolution of human communication, but also on the impact of voice-first devices on social relations.

Just as the Amazon Echo appears poised to maintain its dominance of the voice-activated connected intelligence device category, it's now ready to make another leap in that space by adding a screen to the mix. Pre-orders for the $299 Echo Show began less than a week ago, but it already is a top-selling electronics device (on Amazon, naturally). Promising consumers "everything you love about Alexa," Amazon says "now she can show you things: Watch video flash briefings and YouTube, see music lyrics, security cameras, photos, weather forecasts, to-do and shopping lists, and more. The influence of voice-activation and connected intelligence is already threatening to up-end traditional advertising and even calls into question the value of a website, as Birchbox CEO Katia Beauchamp has opined. Does Amazon Echo Show's video and touchscreen device further alter expectations among consumers and brands?

Is Google aware that Voice First devices will break the pay-per-click business model? "…one thing that we are all clear about is the days of three top text ads followed by ten organic results is a thing of the past in the voice first world"-- Sridhar Ramaswamy, Senior Vice president of advertising and commerce, November 29, 2016 During an investor call [3] on November 29, 2016 Sridhar Ramaswamy, Senior Vice President of Advertising and Commerce at Google, spoke to the coming shift of their business model as voice first device interactions begin to dominate our lives. Web-based search will never fully disappear, but a generation of kids are growing up around the Voice First revolution and fully expect a computer to be something they talk to and talks back. Just like this generation now no longer has CDs, DVDs, tapes or records, the next generation will expect voice interaction, not with pages of search results but AI assisted, ontology, and taxonomy perfect answers, most particularly one answer. You and I will not tolerate radio-like advertisements, nor would we tolerate a telephone-like IVR list of advertisers.